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Entrepreneur Aase Lium-Hall at Leka Design, Victoria.
www.lekadesign.com
“To help women of all ages feel more comfortable, confident and beautiful,”
says Aase, “is a real passion for me.”
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“I’m very interested in the placement of objects in space and the aesthetics of colour, shape and design,” says Aase. Of Scandinavian heritage, her background includes Art History, curating African art, yoga instruction and financial planning. With her husband, she has traveled the world and shares two children, 12 and 11. Aase works closely with clothing customers to fill their needs. From feedback and suggestions she engages in “dynamic design”. Simplicity, elegance and style for all women with various body types is the goal. “To help women of all ages feel more comfortable, confident and beautiful,” says Aase, “is a real passion for me.” |
“My idea of design is to fill a need, not create one. Through my business, I honour all women and fulfill an essential role by serving the public.
I hope my positive attitude, ability to play while working, and acceptance of aging and change, bring comfort and inspiration to my customers.”
I hope my positive attitude, ability to play while working, and acceptance of aging and change, bring comfort and inspiration to my customers.”
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Loyal customer Kari Jones teaches in the
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Leka's hand-warmer's keep Kari cozy
Kari savours Leka's cheerful scarves and artisan jewelry.
She has several pairs of hand-warmers to keep her cozy while working. Hand-warmers remind Kari about the exceptional service at Leka. “I needed a pair quickly for a birthday gift,” she explains. “In just two days, they were ready, in the shade I’d ordered.” |
Family doctor Sarah Chritchley shops at Leka Design
Sarah Chritchley is a family doctor with three young children.
Her basic wardrobe comes from Leka with styles and colours that suit her active lifestyle. Doctors have long busy days, Sarah explains. “Whether it’s reaching down to examine a toddler, or carefully listening to patients’ concerns, my clothing must be flexible and appropriate.” |
Super accessories and service abound at Leka
With limited shopping time, Dr. Chritchley appreciates the attentive customer service.
“Aase and her staff are friendly and accommodating,” she says. “They encourage me to try new things and look my best.” Needing a different size or colour is no problem. Leka’s on-site sewing room ensures custom orders are quickly completed. |
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Leka’s high quality clothing is designed and constructed on-site by a talented team.
Laura Imrie (left) and Meaghan Smith draft patterns, then cut and stitch fabric into leggings, skirts, dresses, shirts and lingerie. While interacting with customers, they receive valuable feedback about the products. Adding a personal touch, new designs are often named after clients. Meaghan Smith markets her own line of “Everyday Clothes” on Etsy. trapperjane |
Leka Design Inc is located at 1044a Fort Street, in Victoria.
www.lekadesign.com
Phone: 250-590-4486 Email: aase@hemma.ca
Monday 12 - 5:30
Tuesday to Saturday 11 - 5:30
Sunday 12 - 5
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Web Design, Content and Photos: Kate Cino previewed arts events for 18 years at Boulevard magazine. Kate has a History in Art degree and Public Relations certificate from the University of Victoria. For ten years, she operated an art & framing shop. kate-cino@shaw.ca 250 598-4009 |